Emem Isong recounts losses caused by COVID-19
Nollywood isn’t making movies for the local audience alone and it is also making more money from the international audience these days.
The industry took a hit from the global pandemic like other top movie industries around the world.
During an interview, Nollywood producer Emem Isong spoke about her film business saying that her 2020 income was shot by almost 80% due to pandemic.
Isong is one of the film producers who make money through TV series films running in the cinema and her acting school.
When considering an average film producer in Nollywood having such effect from the pandemic, struggling filmmakers in Nollywood include the extras would have had had it worst.
All the low paid actors have been knocked out completely, some personal assistants lost their jobs. But many decided to take up new jobs rather than wait.
Films productions are resuming with strick measures which could make it difficult to make money from playing extras now.
The strict measures – avoid crowd settings and getting new settings for the cast – have also cost mre people their jobs in Nollywood.
According to Isong, attendance at her film school in Lagos slowed down a lot
How Nollywood is holding up in the face of the pandemic
Nollywood scrapped several film shoots and put some on hold. More people are utilizing streaming platforms for movie releases like the latest ‘Citation’ on Netflix.
Emem Isong is the producer of Bursting Out, Ayamma (on Netflix), The Personal Assistant and several celebrated Nigerian movies. Her TV series Special Jollof Rice runs on iROKOTV.
Original story is from Deutsche Welle.
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